Privacy Policy
How we collect, use, protect, and share your personal information
Last Updated: October 22, 2025
Table of Contents
- 1. Who We Are
- 2. Information We Collect
- 3. How We Use Your Information
- 4. How We Protect Your Information
- 5. How We Share Your Information
- 6. Your Privacy Rights
- 7. Cookie Policy
- 8. Data Retention
- 9. International Data Transfers
- 10. Children's Privacy
- 11. Third-Party Links
- 12. Changes to This Privacy Policy
- 13. Your California Privacy Rights (CCPA)
- 14. Do Not Track Signals
- 15. Data Protection Officer
- 16. Commitment to Transparency and Trust
- 17. Contact Us
At NuraCove, we are deeply committed to protecting your privacy and handling your personal information with the utmost care, respect, and transparency. This Privacy Policy explains how we collect, use, protect, and share information when you use our website and AI wellness coaching services.
We believe that your journey toward emotional wellbeing should be supported by trust, and that begins with being transparent about your data.
1. Who We Are
NuraCove provides AI-powered emotional support and wellness coaching for women. When we refer to "NuraCove," "we," "us," or "our," we mean NuraCove, the company that operates the NuraCove platform.
Contact Information:
Email: admin@nuracove.com
Website: https://nuracove.com
If you have any questions or concerns about this Privacy Policy or our data practices, please don't hesitate to contact us using the details above.
2. Information We Collect
We collect different types of information to provide and improve our services while respecting your privacy.
2.1 Information You Provide Directly
Account Information:
- Name and email address (required for account creation)
- Password (encrypted and never stored in plain text)
- Profile information you choose to add
- Payment information (processed securely through our payment provider)
Interaction with AI Coaches:
- Messages, questions, and reflections you share with our AI coaches
- Preferences and settings you configure
- Feedback you provide about our services
Communications:
- Emails you send us
- Support requests and correspondence
- Survey responses and feedback
2.2 Information Collected Automatically
Usage Information:
- Pages you visit on our website
- Features you use and how you interact with our AI coaches
- Time spent on different sections
- Access times and frequency of use
- Device information (browser type, operating system, device type)
Technical Information:
- IP address (anonymized for analytics purposes)
- Browser and device identifiers
- Referring website
- Location data (general geographic region only, derived from IP address)
2.3 Cookies and Similar Technologies
We use cookies and similar tracking technologies to enhance your experience and gather analytics. Please see our detailed Cookie Policy section below for more information.
2.4 Information We Do NOT Collect
We do not:
- Track your activity across other websites (no third-party tracking cookies)
- Collect sensitive personal information beyond what you voluntarily share with our AI coaches
- Sell your personal information to third parties
- Use your data for invasive advertising purposes
3. How We Use Your Information
We use your information to provide, maintain, and improve our services while supporting your wellbeing journey.
3.1 To Provide Our Services
- Create and manage your account
- Deliver AI coaching interactions and personalized support
- Provide access to your purchased courses and materials
- Process payments and send transaction confirmations
- Send service-related communications
3.2 To Improve Our Services
- Analyze usage patterns to enhance user experience
- Develop new features and improve AI coach responses
- Conduct research to better serve our community
- Monitor and analyze trends and effectiveness
- Troubleshoot technical issues
3.3 To Communicate With You
- Respond to your inquiries and support requests
- Send important updates about our services
- Share wellness tips and educational content (with your consent)
- Notify you of changes to our policies or services
- Request feedback to improve our offerings
3.4 Legal Basis for Processing (GDPR)
For users in the European Economic Area (EEA), United Kingdom, and Switzerland, we process your personal data based on the following legal grounds:
Contract Performance:
- Processing necessary to fulfill our service agreement with you
Legitimate Interests:
- Improving our services, preventing fraud, and ensuring security
Consent:
- Where you have given explicit consent (e.g., marketing emails, optional cookies)
Legal Obligations:
- Complying with applicable laws and regulations
4. How We Protect Your Information
Your trust is sacred to us, and we implement robust security measures to protect your data.
4.1 Security Measures
- Encryption of data in transit using SSL/TLS protocols
- Encryption of sensitive data at rest
- Secure authentication systems
- Regular security audits and assessments
- Limited employee access to personal data (only as needed)
- Secure data backup systems
- Industry-standard security protocols for payment processing
4.2 AI Coach Conversations
Your conversations with our AI coaches are treated with special care:
- Encrypted during transmission and storage
- Used solely to provide personalized support and improve our AI models
- Never shared with third parties for marketing purposes
- Accessible only to authorized personnel for service improvement and technical support
4.3 Your Role in Security
Please help us protect your information by:
- Using a strong, unique password
- Not sharing your account credentials
- Logging out after each session on shared devices
- Notifying us immediately of any security concerns
4.4 Limitations
While we implement strong security measures, no system is 100% secure. We cannot guarantee absolute security, but we commit to promptly notifying you of any data breaches that may affect you, as required by law.
5. How We Share Your Information
We respect your privacy and only share information in limited circumstances:
5.1 Service Providers
We work with trusted third-party service providers who help us operate our platform:
- Payment processors (to handle transactions securely)
- Cloud hosting providers (to store data securely)
- Analytics services (to understand usage patterns)
- Email service providers (to send communications)
All service providers are contractually obligated to:
- Use your data only for specified purposes
- Maintain appropriate security measures
- Comply with applicable data protection laws
5.2 Legal Requirements
We may disclose your information if required to:
- Comply with legal obligations, court orders, or government requests
- Protect our legal rights and property
- Prevent fraud or security threats
- Protect the safety of our users or the public
5.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity. We will notify you before your information is transferred and becomes subject to a different privacy policy.
5.4 With Your Consent
We may share your information for other purposes with your explicit consent.
5.5 What We DON'T Do
We do NOT:
- Sell your personal information to third parties
- Share your AI coach conversations with advertisers
- Use your data for purposes unrelated to our services without consent
6. Your Privacy Rights
We believe you should have control over your personal information.
6.1 Rights for All Users
Access and Portability:
- Request a copy of your personal data
- Receive your data in a structured, commonly used format
Correction:
- Update or correct inaccurate information in your account
Deletion:
- Request deletion of your account and associated data
- Note: We may retain certain information for legal or legitimate business purposes
Communication Preferences:
- Opt out of marketing emails at any time
- Manage your email preferences in your account settings
6.2 Additional Rights for EEA, UK, and Swiss Users (GDPR)
Under the General Data Protection Regulation (GDPR), you have additional rights:
Right to Object:
- Object to processing based on legitimate interests
- Object to direct marketing at any time
Right to Restriction:
- Request restriction of processing in certain circumstances
Right to Data Portability:
- Receive and transfer your data in a machine-readable format
Right to Lodge a Complaint:
- File a complaint with your local data protection authority
6.3 How to Exercise Your Rights
To exercise any of these rights, please contact us at:
Email: admin@nuracove.com
Use the "Privacy Request" form on our website
We will respond to your request within 30 days (or as required by applicable law). We may need to verify your identity before processing certain requests.
7. Cookie Policy
We use cookies to enhance your experience and gather anonymized analytics. We are committed to transparency about our cookie practices.
7.1 What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help websites remember your preferences and understand how you use the site.
7.2 Types of Cookies We Use
Essential Cookies (Necessary):
- Required for the website to function properly
- Enable account login and security features
- Remember your session as you navigate the site
- Cannot be disabled without affecting site functionality
Analytics Cookies (Optional):
- Help us understand how visitors use our website
- Provide anonymized statistics about page views, session duration, and user behavior
- Used solely for improving our services
- Data is aggregated and anonymized—we cannot identify individual users
- We use privacy-focused analytics tools that respect user privacy
7.3 What We DON'T Use
We do NOT use:
- Advertising cookies or tracking pixels
- Third-party marketing cookies
- Cross-site tracking cookies
- Cookies that personally identify you in analytics
7.4 Managing Cookies
Cookie Consent:
When you first visit our website, you can choose to:
- Accept all cookies
- Accept only essential cookies
- Customize your cookie preferences
Changing Your Preferences:
You can change your cookie preferences at any time by:
- Clicking the "Cookie Settings" link in our website footer
- Adjusting your browser settings to block or delete cookies
- Using browser extensions for cookie management
Browser Settings:
Most browsers allow you to:
- View and delete cookies
- Block cookies from specific sites
- Block all cookies (may affect site functionality)
For guidance on managing cookies in your specific browser, visit:
- Chrome: https://support.google.com/chrome/answer/95647
- Firefox: https://support.mozilla.org/kb/cookies-information-websites-store-on-your-computer
- Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Edge: https://support.microsoft.com/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
7.5 Cookie Retention
- Essential cookies: Retained only for the duration of your session or as long as necessary for functionality
- Analytics cookies: Retained for a maximum of 24 months
- All cookies can be deleted at any time through your browser settings
8. Data Retention
We retain your information only as long as necessary to provide our services and fulfill the purposes described in this policy.
Active Accounts:
- Data retained while your account is active
- AI coach conversation history retained to provide personalized support
Deleted Accounts:
- Most personal data deleted within 30 days of account deletion
- Some information may be retained for legal, security, or legitimate business purposes:
- Transaction records (for tax and accounting purposes)
- Communications regarding legal matters
- Data necessary to comply with legal obligations
Analytics Data:
- Anonymized analytics data may be retained indefinitely
- Cannot be linked back to individual users
Backup Systems:
- Data in backup systems typically deleted within 90 days
You may request specific information about our retention practices by contacting us.
9. International Data Transfers
NuraCove operates globally, and your information may be transferred to and processed in countries other than your own.
9.1 For EEA, UK, and Swiss Users
If you are located in the European Economic Area, United Kingdom, or Switzerland, we ensure appropriate safeguards when transferring your data internationally:
Standard Contractual Clauses:
- We use European Commission-approved Standard Contractual Clauses with our service providers
Adequacy Decisions:
- We may transfer data to countries recognized by the European Commission as providing adequate protection
Additional Safeguards:
- We implement supplementary measures to protect your data during international transfers
9.2 Data Protection
Regardless of where your data is processed, we maintain the same high standards of data protection and security described in this policy.
10. Children's Privacy
NuraCove services are designed for adults aged 18 and over. We do not knowingly collect personal information from individuals under 18 years of age.
If we learn that we have collected personal information from a child under 18, we will take steps to delete that information as quickly as possible.
If you believe we may have inadvertently collected information from a minor, please contact us immediately at admin@nuracove.com.
11. Third-Party Links
Our website may contain links to third-party websites, services, or resources. This Privacy Policy applies only to NuraCove.
We are not responsible for the privacy practices of third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
12. Changes to This Privacy Policy
12.1 Updates
We may update this Privacy Policy periodically to reflect:
- Changes in our practices
- Legal or regulatory requirements
- New features or services
12.2 Notification
When we make material changes, we will:
- Update the "Last Updated" date at the top of this policy
- Send an email notification to your registered email address
- Display a prominent notice on our website
- For significant changes, we may request your renewed consent
12.3 Your Continued Use
Your continued use of NuraCove after the effective date of the updated Privacy Policy constitutes your acceptance of the changes. If you do not agree with the updated policy, please discontinue use of our services.
13. Your California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
Right to Know:
- Request information about personal data we've collected, used, disclosed, or sold
Right to Delete:
- Request deletion of your personal information
Right to Opt-Out:
- Opt out of the sale of personal information (Note: We do NOT sell personal information)
Right to Non-Discrimination:
- Exercise your rights without discriminatory treatment
To exercise these rights, contact us at admin@nuracove.com. We will verify your identity before processing requests.
14. Do Not Track Signals
Some browsers support "Do Not Track" (DNT) signals. Currently, there is no universal standard for how to respond to DNT signals. We do not track users across third-party websites and therefore do not respond differently to DNT signals.
15. Data Protection Officer
For users in the EEA, UK, or Switzerland, if you have questions about data protection, you may contact our Data Protection Officer:
Email: admin@nuracove.com
16. Commitment to Transparency and Trust
At NuraCove, we understand that your wellness journey involves sharing personal thoughts and experiences. We treat this trust as sacred:
Transparency:
- We are open about our data practices
Minimization:
- We collect only what's necessary
Security:
- We protect your data with robust measures
Respect:
- We honor your privacy rights
Compassion:
- We handle your information with care
Your wellbeing and trust are at the heart of everything we do.
17. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, we're here to help:
Privacy Inquiries:
Email: admin@nuracove.com
Website: https://nuracove.com
Data Protection Officer (for EEA/UK users):
Email: admin@nuracove.com
We aim to respond to all privacy inquiries within 30 days.
Thank you for trusting NuraCove with your wellness journey. Your privacy and wellbeing matter deeply to us.
Privacy Policy: How NuraCove collects, uses, protects, and shares your personal information. GDPR compliant, CCPA compliant. Data security, cookie policy, user rights. Last updated: October 22, 2025.
About NuraCove • About the Founder • Our Products • Terms and Conditions
NuraCove Privacy Policy: How we collect, use, protect, and share personal information for AI coaching services. GDPR compliant, CCPA compliant. Data security measures, cookie policy, user privacy rights, international data transfers. Founded by L. R. Noor, pharmacology graduate from King's College London. Evidence-based hormone-aware wellness technology for women 35+ navigating perimenopause, menopause, midlife transitions.
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