.elementor-1825 .elementor-element.elementor-element-c9d55e3{--display:flex}.elementor-1825 .elementor-element.elementor-element-81d072d>.elementor-widget-container{background-color:#000}<!DOCTYPE html><html lang="en"><head><meta charset="UTF-8"><meta name="viewport" content="width=device-width, initial-scale=1.0"><title>Customer Service Philosophy & Conflict Resolution | Ethical Business Practices | NuraCove Terms</title><meta name="description" content="How NuraCove handles customer service, conflict resolution, and complaints. Ethical business practices, right relationship approach, customer support philosophy, and transparent dispute resolution for AI coaching services."><meta name="keywords" content="customer service philosophy, conflict resolution business, ethical customer support, right relationship customer service, conscious business practices, customer complaint resolution, ethical business conflict, customer service values, mindful customer support, holistic business ethics, customer care philosophy, dispute resolution process, conscious capitalism customer service, spiritual business practices"><!-- Open Graph Meta Tags --><meta property="og:title" content="Customer Service Philosophy & Conflict Resolution - NuraCove Terms"><meta property="og:description" content="Sacred approach to customer service: conflict as alignment, not failure. Ethical business practices and right relationship."><meta property="og:type" content="website"><meta property="og:url" content="https://www.nuracove.com/customer-service-conflict-resolution"><meta property="og:image" content="https://www.nuracove.com/images/nuracove-customer-service-og.jpg"><!-- Twitter Card Meta Tags --><meta name="twitter:card" content="summary_large_image"><meta name="twitter:title" content="Sacred Customer Service - Conflict Resolution at NuraCove"><meta name="twitter:description" content="Ethical approach to customer support: showing up, staying in the room, practicing right relationship."><meta name="twitter:image" content="https://www.nuracove.com/images/nuracove-customer-service-twitter.jpg"><!-- Canonical URL --><link rel="canonical" href="https://www.nuracove.com/customer-service-conflict-resolution"><!-- Hreflang for international versions --><link rel="alternate" hreflang="en" href="https://www.nuracove.com/customer-service-conflict-resolution"><link rel="alternate" hreflang="en-us" href="https://www.nuracove.com/customer-service-conflict-resolution"><link rel="alternate" hreflang="en-ca" href="https://www.nuracove.com/customer-service-conflict-resolution"><link rel="alternate" hreflang="en-gb" href="https://www.nuracove.com/customer-service-conflict-resolution"><link rel="alternate" hreflang="en-au" href="https://www.nuracove.com/customer-service-conflict-resolution"><link rel="stylesheet" href="nuracove-shared.css"><!-- JSON-LD Structured Data for Customer Service Page --><script type="application/ld+json">{"@context":"https://schema.org","@type":"WebPage","@id":"https://www.nuracove.com/customer-service-conflict-resolution#webpage","url":"https://www.nuracove.com/customer-service-conflict-resolution","name":"Customer Service Philosophy & Conflict Resolution - Sacred Business Practices","description":"Comprehensive guide to NuraCove's customer service philosophy, conflict resolution process, and ethical business practices rooted in right relationship principles.","inLanguage":"en-US","isPartOf":{"@id":"https://www.nuracove.com/#website"},"about":{"@type":"Organization","@id":"https://www.nuracove.com/#organization","name":"NuraCove","description":"Ethical AI coaching business with conscious customer service and conflict resolution practices"},"datePublished":"2025-07-19","dateModified":"2025-07-19","mainEntity":{"@type":"Thing","name":"Ethical Customer Service and Conflict Resolution","description":"Comprehensive approach to customer support rooted in right relationship, conscious business practices, and sacred exchange principles"},"keywords":["customer service philosophy","conflict resolution business","ethical customer support","right relationship customer service","conscious business practices","customer complaint resolution","ethical business conflict","mindful customer support"]}</script><!-- FAQ Schema for Customer Service Questions --><script type="application/ld+json">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"What is NuraCove's customer service philosophy?","acceptedAnswer":{"@type":"Answer","text":"NuraCove practices 'right relationship' customer service, viewing conflict as friction calling us back into alignment rather than failure. 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However, we are always open to conversation and finding alternative solutions when issues arise."}}]}</script><!-- Organization Schema with Customer Service Focus --><script type="application/ld+json">{"@context":"https://schema.org","@type":"Organization","@id":"https://www.nuracove.com/#organization","name":"NuraCove","url":"https://www.nuracove.com","logo":"https://www.nuracove.com/images/nuracove-logo.png","description":"Ethical AI coaching company with conscious customer service practices, right relationship approach to conflict resolution, and sacred business ethics","foundingDate":"2024","customerService":{"@type":"ContactPoint","email":"hello@nuracove.com","contactType":"customer service","description":"Conscious customer service rooted in right relationship principles"},"hasPolicy":[{"@type":"CreativeWork","name":"Customer Service Philosophy","url":"https://www.nuracove.com/customer-service-conflict-resolution","description":"Comprehensive ethical approach to customer support and conflict resolution"}],"ethicsPolicy":"https://www.nuracove.com/customer-service-conflict-resolution","values":["Right relationship customer service","Conscious conflict resolution","Sacred business exchanges","Ethical customer support","Mindful business practices"]}</script></head><body><!-- Skip to main content --><a href="#main-content" class="skip-link">Skip to main content</a><div class="container"><!-- Header --><header class="header"><h1 class="page-title">Conflict,Repair & Right Relationship</h1><p class="page-subtitle">What happens when something goes wrong — and how we handle it with consciousness,care,and sacred intention. </p></header><!-- Sacred Exchange Banner --><div class="sacred-exchange-banner"><h2>🤝 Sacred Exchange Philosophy</h2><p>At NuraCove,we believe that <strong>conflict is not failure — it's friction calling us back into alignment</strong>. We don't ghost,gaslight,or hide behind policy walls. We show up. We stay in the room. We practice what we call <em>right relationship</em>in all our customer service interactions.</p></div><!-- Main Content --><main id="main-content"><!-- Customer Service Philosophy --><section class="section"><h2 class="section-title"><span class="section-icon" aria-hidden="true">💫</span>Our Customer Service Philosophy:Beyond Corporate Scripts </h2><div class="section-content"><p>Traditional customer service treats people like problems to be solved. <strong>We treat every interaction as a sacred exchange</strong>between humans building something meaningful together.</p><div class="philosophy-comparison"><div class="comparison-grid"><div class="old-way"><h3>❌ The Old Way:Corporate Customer Service</h3><ul><li>Scripted responses that feel cold and impersonal</li><li>Rushing to close tickets and move on</li><li>Hiding behind policies to avoid responsibility</li><li>Treating complaints as problems to eliminate</li><li>Win-lose mentality in dispute resolution</li><li>Protecting the company first,customer second</li><li>Avoiding difficult conversations</li></ul></div><div class="new-way"><h3>✨ The NuraCove Way:Right Relationship Customer Service</h3><ul><li>Authentic,human responses that honor your experience</li><li>Taking time to truly understand and respond thoughtfully</li><li>Leading with values,not just policies</li><li>Viewing feedback as gifts that help us grow</li><li>Seeking mutual understanding and win-win solutions</li><li>Balancing care for customers with sustainable business</li><li>Staying present in difficult conversations</li></ul></div></div></div><div class="philosophy-callout"><h3>🌟 What "Right Relationship" Customer Service Means</h3><p><strong>Right relationship</strong>is a concept from indigenous wisdom traditions that emphasizes balance,reciprocity,and honor in all interactions. In customer service,this means:</p><ul><li>Seeing you as a whole person,not just a transaction</li><li>Honoring both your needs and our boundaries</li><li>Speaking truth with kindness,even when it's difficult</li>
                            <li>Taking responsibility for our mistakes without defensiveness</li>
                            <li>Working toward solutions that serve everyone involved</li>
                            <li>Maintaining respect even when we can't give you what you want</li></ul></div></div></section><!-- We're People Too -->
            <section class="section">
                <h2 class="section-title">
                    <span class="section-icon" aria-hidden="true">💬</span>
                    First Things First: We're People Too </h2><div class="section-content"><p>We're not a faceless corporation. We're a small team of women building something sacred in the cracks of capitalism. Sometimes we miss a detail,forget an email,or fumble a response. <strong>When we do,we want to hear from you.</strong></p><div class="human-approach"><div class="approach-cards"><div class="approach-card"><div class="approach-icon">🌱</div><h3>We're Growing</h3>
                                <p>This is a startup built with intention, not a Fortune 500 with unlimited resources. We're learning and improving with every interaction.</p></div><div class="approach-card"><div class="approach-icon">💝</div><h3>We Care Deeply</h3><p>Every customer interaction matters to us personally. We're not hitting quotas or KPIs — we're building relationships and honoring trust.</p></div><div class="approach-card"><div class="approach-icon">🔄</div><h3>We're Accountable</h3>
                                <p>When we make mistakes, we own them. We don't blame systems,other team members,or circumstances — we take responsibility and make it right.</p></div><div class="approach-card"><div class="approach-icon">⏳</div><h3>We Take Time</h3><p>We won't rush you off a chat or send you a form letter. Customer service done right takes time, and we're willing to invest it.</p></div></div></div><div class="transparency-note"><h3>📝 Our Commitment to Transparency</h3><p>We believe you deserve to know who you're working with. Our customer service isn't outsourced to a call center — it's handled by our core team who understand our values, our product, and our commitment to your wellbeing. When you write to us, you're talking to people who genuinely care about your experience.</p></div></div></section><!-- How to Contact Us --><section class="section"><h2 class="section-title"><span class="section-icon" aria-hidden="true">🛠</span>If You Have a Problem:How to Reach Us </h2><div class="section-content"><p><strong>Start with kindness.</strong>We know that when something goes wrong,it can be frustrating. We ask that you approach us with the same grace you'd want to receive.</p>

                    <div class="contact-process">
                        <h3>📧 Send us an email at <a href="mailto:hello@nuracove.com" class="email-link">hello@nuracove.com</a> explaining:</h3>
                        
                        <div class="contact-steps">
                            <div class="contact-step">
                                <div class="step-number">1</div>
                                <div class="step-content">
                                    <h4>What Happened</h4>
                                    <p>Give us the specific details: what you experienced, when it happened, what you were trying to do. The more context, the better we can understand and help.</p>
                                    <div class="step-examples">
                                        <p><strong>Helpful:</strong> "I purchased the Luna mentor on Tuesday but haven't received access. My confirmation email shows order #12345."</p>
                                        <p><strong>Less helpful:</strong> "This doesn't work and I'm angry."</p>
                                    </div>
                                </div>
                            </div>
                            
                            <div class="contact-step">
                                <div class="step-number">2</div>
                                <div class="step-content">
                                    <h4>How It Affected You</h4>
                                    <p>Help us understand the impact. Were you unable to access something important? Did it disrupt your healing practice? Did it cause frustration or disappointment?</p>
                                    <div class="step-examples">
                                        <p><strong>Helpful:</strong> "I was really looking forward to starting my evening routine with Luna,and not having access left me feeling unsupported during a difficult time."</p>
                                    </div>
                                </div>
                            </div>
                            
                            <div class="contact-step">
                                <div class="step-number">3</div>
                                <div class="step-content">
                                    <h4>What You Were Hoping For</h4>
                                    <p>What would make this right for you? Sometimes it's a simple fix, sometimes it's an explanation, sometimes it's just being heard and acknowledged.</p>
                                    <div class="step-examples">
                                        <p><strong>Helpful:</strong> "I'd love to get access to Luna, and maybe understand what happened so I know what to expect in the future."</p>
                                    </div>
                                </div>
                            </div>
                        </div>
                    </div>

                    <div class="communication-values">
                        <h3>💫 Our Communication Values</h3>
                        <div class="values-grid">
                            <div class="value-item">
                                <h4>🫂 We Read Everything</h4>
                                <p>Even the hard things. Especially the hard things. Your feedback, frustrations, and honest experiences help us build better.</p>
                            </div>
                            <div class="value-item">
                                <h4>🕐 We Don't Rush</h4><p>Quick responses aren't always good responses. We take time to understand your situation and craft thoughtful replies.</p>
                            </div>
                            <div class="value-item">
                                <h4>🎯 We're Direct</h4><p>We won't give you the runaround or corporate speak. If we can't help,we'll tell you honestly and explain why.</p>
                            </div>
                            <div class="value-item">
                                <h4>🌿 We Stay Calm</h4>
                                <p>Even if you're upset (and you have every right to be),we'll respond with steadiness and care.</p>
                            </div>
                        </div>
                    </div>
                </div>
            </section>

            <!-- How We Approach Repair -->
            <section class="section">
                <h2 class="section-title">
                    <span class="section-icon" aria-hidden="true">🧘♀️</span>
                    How We Approach Repair & Conflict Resolution
                </h2>
                <div class="section-content">
                    <p>When something goes wrong, most companies go into defensive mode. We go into <strong>repair mode</strong>. Here's our conscious conflict resolution process:</p><div class="repair-process"><div class="repair-steps"><div class="repair-step"><div class="repair-icon">👂</div><h3>Step 1:Listen Without Defending</h3><p>We start by fully hearing your experience without immediately explaining or justifying. Your feelings and experience are valid,even if there was a misunderstanding.</p><div class="repair-commitment"><strong>Our commitment:</strong>We won't rush, deflect, or immediately offer solutions before understanding the full situation.
                                </div>
                            </div>
                            
                            <div class="repair-step">
                                <div class="repair-icon">🪞</div>
                                <h3>Step 2: Reflect and Acknowledge</h3>
                                <p>We'll reflect back what we heard to make sure we understand correctly,and acknowledge the impact on you — regardless of intent.</p><div class="repair-commitment"><strong>Our commitment:</strong>Even if something was unintentional,we'll own the impact and validate your experience.
                                </div>
                            </div>
                            
                            <div class="repair-step">
                                <div class="repair-icon">💫</div>
                                <h3>Step 3: Respond with Care</h3>
                                <p>We'll offer what we can:solutions,alternatives,explanations,or simply holding space for your experience. Sometimes repair is practical,sometimes it's relational.</p>
                                <div class="repair-commitment">
                                    <strong>Our commitment:</strong> We'll be honest about what we can and cannot do,and why. </div></div><div class="repair-step"><div class="repair-icon">🌱</div><h3>Step 4:Learn and Improve</h3><p>We'll take your feedback and use it to improve our systems, communication, or processes so the same issue doesn't happen again.</p><div class="repair-commitment"><strong>Our commitment:</strong>Your experience will contribute to making NuraCove better for everyone. </div></div></div></div><div class="repair-types"><h3>🔧 Types of Repair We Offer</h3><div class="repair-options"><div class="repair-option"><h4>🛠️ Practical Solutions</h4><p>Fixing technical issues,resending access links,correcting billing problems,or providing alternative resources.</p></div><div class="repair-option"><h4>💬 Communication Repair</h4><p>Clarifying expectations,explaining our processes,or apologizing for miscommunication.</p></div><div class="repair-option"><h4>🫂 Relational Repair</h4><p>Sometimes repair means simply saying "We hear you" and holding space for your experience.</p></div><div class="repair-option"><h4>🔄 Process Improvement</h4><p>Changing our systems or procedures based on your feedback to prevent similar issues.</p></div></div></div><div class="not-customer-service"><h3>🌟 Why This Isn't Traditional "Customer Service"</h3>
                        <p>We're not in the business of "customer service" — we're in the practice of <strong>right relationship</strong>. This means:</p>
                        <ul>
                            <li>We see conflicts as opportunities for deeper understanding</li>
                            <li>We value long-term relationship over short-term convenience</li>
                            <li>We're willing to have difficult conversations instead of avoiding them</li><li>We measure success by mutual understanding,not closed tickets</li><li>We treat every interaction as sacred,not transactional</li></ul></div></div></section><!-- When It's Not a Fit -->
            <section class="section">
                <h2 class="section-title">
                    <span class="section-icon" aria-hidden="true">🔁</span>
                    When It's Just Not a Fit:Boundaries & Refund Policy </h2><div class="section-content"><p>Sometimes,despite our best intentions and efforts,NuraCove simply isn't the right fit for someone. We understand this, and we'll handle these situations with grace and respect.</p><div class="not-fit-scenarios"><h3>🔄 Common "Not a Fit" Scenarios</h3><div class="scenarios-grid"><div class="scenario-card"><h4>🎯 Expectation Misalignment</h4><p>You were hoping for something different than what our AI mentors provide — perhaps more clinical therapy or different personality styles.</p></div><div class="scenario-card"><h4>⏰ Timing Issues</h4><p>Life circumstances have changed and you no longer have capacity for the inner work our mentors support.</p></div><div class="scenario-card"><h4>🗣️ Communication Style</h4><p>Our mentors' approach to conversation doesn't resonate with your preferred style of support.</p></div><div class="scenario-card"><h4>🌱 Readiness Level</h4><p>You realized you need different support — perhaps professional therapy,medical care,or a different type of wellness resource.</p></div></div></div><div class="graceful-parting"><h3>🕊️ How We Handle Graceful Parting</h3><p>If something truly doesn't land for you — and it's not about fixing a glitch or misunderstanding — we'll still meet you with respect. We'll part ways with blessing,not bitterness.</p><div class="parting-process"><div class="parting-step"><h4>1. Honest Conversation</h4><p>We'll have an open discussion about what's not working and whether there are any adjustments that might help.</p></div><div class="parting-step"><h4>2. Alternative Resources</h4><p>If we're not the right fit, we'll try to point you toward resources that might serve you better.</p></div><div class="parting-step"><h4>3. Respectful Closure</h4><p>We'll end our relationship with kindness and wish you well on your journey, even if we can't be part of it.</p></div></div></div><div class="refund-policy"><h3>💰 Our Refund Policy:Clear Boundaries</h3><div class="policy-explanation"><p><strong>We do not offer refunds due to the instant,digital nature of our offerings.</strong>Here's why this boundary exists and how we handle it:</p>
                            
                            <div class="policy-reasons">
                                <div class="policy-reason">
                                    <h4>🔄 Instant Digital Access</h4>
                                    <p>Our AI mentors are accessible immediately upon purchase. Unlike physical products that can be returned, digital access cannot be "un-received."</p>
                                </div>
                                <div class="policy-reason">
                                    <h4>💡 Intellectual Property</h4>
                                    <p>Our mentors contain proprietary promptcraft, personality development, and wisdom curation that represents significant investment and creative work.</p>
                                </div>
                                <div class="policy-reason">
                                    <h4>🛡️ Sustainable Business</h4>
                                    <p>This boundary allows us to offer our services at accessible prices while maintaining the quality and development of our AI mentors.</p>
                                </div>
                            </div>
                        </div>

                        <div class="alternative-solutions">
                            <h3>🌿 What We Offer Instead of Refunds</h3>
                            <ul>
                                <li><strong>Detailed conversations</strong> about your experience and needs</li>
                                <li><strong>Mentor switching</strong> if a different personality might be a better fit</li>
                                <li><strong>Usage guidance</strong> to help you get more value from your mentor</li>
                                <li><strong>Extended support</strong> to work through initial adjustment periods</li>
                                <li><strong>Future credits</strong> in exceptional circumstances</li>
                                <li><strong>Resource recommendations</strong> for alternative support</li>
                            </ul>
                        </div>

                        <div class="conversation-over-refunds">
                            <h3>💬 We Choose Conversation Over Refunds</h3>
                            <p>We are always open to <strong>conversation</strong>, but we are clear on <strong>boundaries</strong>. This isn't about being inflexible — it's about being sustainable while still honoring every person's experience with care and respect.</p></div></div></div></section><!-- Our Commitments --><section class="section"><h2 class="section-title"><span class="section-icon" aria-hidden="true">🔄</span>Our Commitment in Conflict Resolution </h2><div class="section-content"><p>Here are the specific commitments we make to every person who reaches out to us,especially when something has gone wrong:</p><div class="commitments-grid"><div class="commitment-card"><div class="commitment-icon">⏰</div><h3>Response Time Commitment</h3><p>We commit to responding within <strong>7 business days</strong>(usually much sooner). Complex issues may require follow-up conversations,but you'll always hear from us within this timeframe.</p>
                        </div>
                        
                        <div class="commitment-card">
                            <div class="commitment-icon">💝</div>
                            <h3>Kindness Commitment</h3>
                            <p>We will remain <strong>kind and respectful</strong>, even if we are challenged, criticized, or treated harshly. We understand that upset feelings are often about the situation, not us personally.</p>
                        </div>
                        
                        <div class="commitment-card">
                            <div class="commitment-icon">🤝</div>
                            <h3>Understanding Commitment</h3>
                            <p>We look for <strong>mutual understanding</strong>, not win-lose dynamics. Our goal is for everyone to feel heard and respected, even when we can't give you everything you want.</p></div><div class="commitment-card"><div class="commitment-icon">🛠️</div><h3>Accountability Commitment</h3><p>We will <strong>make amends when we've caused harm</strong> — through action, explanation, improvement, or acknowledgment, depending on what's needed.</p></div><div class="commitment-card"><div class="commitment-icon">🕊️</div><h3>Grace Commitment</h3><p>We will <strong>walk away gracefully</strong>if repair isn't possible, without burning bridges or harboring resentment. Not every conflict can be resolved, and that's okay.</p></div><div class="commitment-card"><div class="commitment-icon">📈</div><h3>Growth Commitment</h3><p>We use every conflict as <strong>learning opportunity</strong>to improve our service,communication,and systems for future customers.</p></div></div><div class="commitment-accountability"><h3>📊 How We Stay Accountable to These Commitments</h3><ul><li><strong>Regular team reviews</strong>of customer service interactions</li><li><strong>Customer feedback surveys</strong>after conflict resolution</li><li><strong>Monthly analysis</strong>of common issues and our responses</li><li><strong>Continuous training</strong>in conscious communication and conflict resolution</li><li><strong>Public transparency</strong>about our processes and improvements</li></ul></div></div></section></main><!-- Living Practice Closing --><div class="sacred-closing"><h2>📖 A Living Practice</h2><p>Conflict resolution is not a checkbox — it's an <strong>evolving part of any soul-led space</strong>.</p>
            <p>We're learning too. Every interaction teaches us something new about how to show up with more care,clearer communication,and deeper respect for the human experience.</p><p>We don't expect to be perfect. We expect to be <strong>present, accountable, and always growing</strong>.</p>
            <p>Thank you for helping us build a more human future in tech, one honest conversation at a time. Your willingness to engage with us — especially when things are difficult — is what makes conscious business possible.</p>
            <p class="signature">In right relationship and sacred exchange,<br><strong>— The NuraCove Collective</strong></p>
        </div>

        <!-- Contact Section -->
        <div class="contact-section">
            <h2 class="contact-title">💌 Ready to Connect?</h2>
            <p>Whether you have a concern, question, or just want to share your experience, we're here to listen.</p><p>Reach out with openness and trust:</p><a href="mailto:hello@nuracove.com?subject=Customer Service - Conflict Resolution" class="contact-email">hello@nuracove.com</a><p style="margin-top: 15px; font-style: italic; color: rgba(244, 208, 63, 0.8);">Every conversation matters to us. Thank you for choosing conscious communication. </p></div></div><script>// Enhanced accessibility and interaction tracking document.addEventListener('DOMContentLoaded',function(){// Track customer service page engagement const sections=document.querySelectorAll('.section');const observer=new IntersectionObserver((entries)=>{entries.forEach(entry=>{if (entry.isIntersecting){const sectionTitle=entry.target.querySelector('.section-title');if (sectionTitle && typeof gtag !=='undefined'){gtag('event','customer_service_section_view',{'section_name':sectionTitle.textContent.trim(),'event_category':'customer_service'})}}})},{threshold:.5});sections.forEach(section=>{observer.observe(section)});// Track email link clicks const emailLinks=document.querySelectorAll('.email-link, .contact-email');emailLinks.forEach(link=>{link.addEventListener('click',function(){if (typeof gtag !=='undefined'){gtag('event','customer_service_email_click',{'event_category':'contact','event_label':'customer_service_inquiry'})}})});// Add hover effects to commitment cards const commitmentCards=document.querySelectorAll('.commitment-card, .approach-card, .scenario-card');commitmentCards.forEach(card=>{card.addEventListener('mouseenter',function(){this.style.transform='translateY(-5px)'});card.addEventListener('mouseleave',function(){this.style.transform='translateY(0)'})})});</script></body></html>